ELSHORAFA TOOLS
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Generative engine optimization

Generative engine optimization services that make your brand the answer.

Buyers used to search, then pick from ten links. Now they ask ChatGPT, Perplexity, Gemini or Google's AI Overview and act on the answer they are handed. One brand gets named in that answer. The rest are not in the room.

GEO is the work of becoming that named brand: making your pages readable to the engines, and making your claims worth citing.

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4 engines checked 0 sign-ups to start 1 ranked fix list, not a score
The method

Measure, fix, own.

Three moves, in order. Skipping the first one is how agencies end up optimising for a problem the client does not have.

01 MEASURE

Start with the free checker

Ask the engines the questions your buyers ask, in your category, and see who they name. If they already name you, you learn what they cite. If they name a competitor, you learn exactly which pages you are losing to.

Run the checker →
02 FIX

Work the ranked fix list

Every finding comes back ordered by impact, not by category, and tied to the page it sits on. Crawler access first, then the citable facts, then the pages that answer the question directly. You always know what to do first and what to ignore.

See the audit →
03 OWN

Track it every month

Answers move as models retrain and competitors publish. We hold a fixed prompt set, re-run it monthly, and report share of answer, citations and what changed. Fixes get shipped, not just listed again.

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How you get it

Measured free. Fixed with Pro.

The measurement layer is free for everyone. Pro is the machine that fixes what it finds.

The analyzer, free No account to start
  • GEO and AI readiness measured live: llms.txt, crawler access, schema, structure
  • Ranked fix list, every item carrying the so-what
  • A free account keeps every audit and unlocks the full report
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The full engine, with Pro $29 a month, 7 day free trial, cancel any time
  • The Studio: build or import a site, edit it by chat, by hand, or in code
  • The visibility engine at launch: your share of answer across the AI engines
  • Priority audits, one click deploy hosted by us
See Pro

Every check on this page is measured live from your real pages. Nothing is estimated.

Who builds this

Built by Elshorafa Co, the research-first GCC consultancy.

Research first, data anchored, accountable to outcomes. We are a marketing and strategy consultancy working with brands across the UAE, KSA and the wider GCC, with secondary UK exposure.

The engine behind this page is the same one that runs our client work. The checker on this site is the measurement layer we use before we take on a GEO engagement, released free because the finding is worth more to you than the gate would be to us.

01Same prompt sets, same scoring, same fix list our clients get
02Bilingual by default for GCC brands, English plus Khaleeji Arabic
03Every claim sourced, no invented numbers in any report we send
04Chairman level involvement, not an account handler relay

Questions

What is generative engine optimization?
Generative engine optimization, or GEO, is the practice of getting your brand named and cited inside the answers that AI assistants give. Instead of competing for a position in a list of blue links, you are competing to be the source the model reaches for when a buyer asks it a question. The work has two halves: access, so the engines can crawl and parse what you publish, and evidence, so the claims on your pages are specific enough to be worth quoting.
Is GEO different from SEO, or a rebrand of it?
They overlap and then split. Technical health, crawlability and clear page structure help both. After that the goals diverge: SEO wants the click, GEO wants the citation, and an assistant will happily answer a buyer without sending anyone to your site. That changes what you publish. GEO rewards direct answers, named entities, sourced numbers, comparison pages and structured data, and it treats content that exists only to rank as a liability.
How long before AI assistants start naming us?
Nobody can promise a date, and anyone who does is selling. Movement depends on how often the engines re-crawl you, how contested your category is, and how much of the gap was access rather than content. Crawler and llms.txt fixes take effect as soon as the next crawl lands. Evidence and entity work compounds more slowly, which is why we re-run a fixed prompt set every month and report the change rather than a promise.

Find out what the engines say about you.

The check is free, runs in your browser, and takes under a minute. Bring the result to us if you want the fix list.

Run the free AI visibility check